Impact. Amplify. Influence.

Full Service Marketing Agency for Artists

Breaking through and getting noticed by major record labels isn’t easy—especially in today’s competitive music scene. Labels are looking for artists with not just talent, but a well-rounded brand and proven fan engagement. This is where Implify Creative Group comes in.

Implify Creative Group was created to help you elevate your career and grow your brand. We can help you get noticed and showcase your talent to the right audience.

You bring the music, we bring the strategy—and together, we’ll take you from local to national, maybe even global.

Derek "big d" pearson

I’m Derek Pearson, affectionately known as "Big D The Weatherman." I’ve been a promotions and marketing executive in the music industry for 27 years. I've been responsible for elevating the careers of some of your favorites.

I'm a former Vice President of Promotions. I'm an alum of major labels like Roc Nation, Universal Music Group, MCA Records, and Warner Brothers. And I've been directly impactful in the careers of artists including Lil' Wayne, Ariana Grande, Drake, The Weeknd, Nicki Minaj, Rapsody, and many others.